REAL Marketing University, with David Collins

REAL Marketing University — Dominate Any Neighborhood, Anywhere with David Collins

Episode Summary

In this special episode of REAL Marketing University, with David Collins, David discusses how his clients have gone on to become the local real estate experts in their respective neighborhoods, breaks down the step-by-step process for dominating your local real estate market, and offers guidance on exactly what is needed to take your real estate marketing efforts to the next level. To jump to a specific topic, navigate to one of the following timestamps: - [02:29] What It Means to “Dominate Any Neighborhood, Anywhere” - [04:12] Why Looking like Luxury Is Critical in Differentiating Yourself from the Competition - [06:37] How to Break into the Luxury Real Estate Market - [11:47] Where Today’s Real Estate Listings Come From - [15:45] The Objective of Direct Mail Marketing - [20:49] Four Reasons Why Some Agents Succeed and Other Fail - [30:28] How REAL Marketing Can Help Real Estate Agents Level Up

Episode Notes

Direct mail marketing is still one of the most effective ways for real estate agents to reach their target markets, establish themselves as authorities in those markets, and consistently gain market share en route to becoming the local neighborhood expert. In order to effectively level up your business, you always need to be willing to change your thinking about what does and doesn’t work, and fine tune your process accordingly.

Topics and Questions You’ll Uncover During this Episode:

Why Is Becoming the Local Neighborhood Expert So Important?
How Committing to Print Materials with More of a Luxury Feel Will Bring Greater ROI
The Benefits of Always Putting Your Best Foot Forward with Personal Branding
Why Should Your Internet Presence Be All About Validation?
Growing Your Personal Sphere with Direct Mail Marketing
The Do’s and Don’ts of Real Estate Marketing

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